Prove the ROI of enablement, or watch the budget disappear.
MID210 is a 4-week executive practicum that teaches L&D and enablement leaders to diagnose the real performance gap and prove the dollar-denominated ROI of the fix. As AI automates routine content creation, leaders who can't quantify business impact lose their budget to the ones who can.
Built on 20 years of McKinsey performance-consulting method. Next cohort opening soon.
Week 1 method: an Issue Tree isolates the true root cause before you design or spend a dollar on training.
Two disciplines, one sprint
AI agents for business & ROI analysis
Use LLMs and financial models to diagnose operational bottlenecks, isolate the variables that actually move performance, and put a number on the impact, before you build anything.
AI agents for enablement design
Use Gnowbe AI to build rapid, action-based micro-learning pathways directly in the flow of work, with behavioral data collection built in from day one.
The 4-week sprint
The AI shockwave & the McKinsey mindset
Read the macro trends reshaping job descriptions as AI agents scale. Build Issue Trees and run root-cause analysis to find the true performance gap, not the assumed one.
Architecting performance in the flow of work
Design mobile micro-enablement pathways where human judgment and AI agents intersect. Build short, active interventions people actually complete.
C-suite storytelling & ROI math
Apply the Pyramid Principle to structure the executive conversation. Isolate impact and run the financial ROI math that survives scrutiny.
Execution, evaluation & blueprint
Evaluate real behavioral data from your micro-program, demonstrate the on-the-job skill shift, and finalize an operational blueprint you can run again.
"I need help convincing my leadership team to invest in training but sometimes I can't seem to get through."
What you'll walk away able to do
Use Issue Trees and the "5 Whys" to tell a true skills gap apart from a systems or motivation problem, before proposing a fix.
Translate a lagging business goal into a precise, measurable behavioral KPI your stakeholders will actually track.
Use agentic AI tools and Gnowbe to build surgical, high-impact enablement with behavioral data collection native to the work.
Master the analytical models behind a true business-impact number, not a vanity metric or a satisfaction score.
Structure the pitch with the Pyramid Principle so a C-suite audience gets the answer first and the evidence on request.
Interpret real-time data from live micro-programs to prove, with evidence, that the training moved the business outcome.
Who should attend
Safeguard your budget, prove ROI in numbers finance believes, and redefine what your department is worth to the business.
Sales and operations leads who need to tie training directly to performance outcomes at scale.
Learn to pair AI agents with proven performance frameworks to build modern, high-impact learning pathways.
Decision-makers driving organizational transformation who need human and AI capability working as one system.
Prerequisite: completion of MID101, or prior experience in L&D leadership, performance consulting, or organizational development.
MID210 Frequently Asked Questions
MID210 is a 4-week executive practicum that teaches L&D and enablement leaders to diagnose the real performance gap and prove the dollar-denominated ROI of the fix. It's built on 20 years of McKinsey performance-consulting method.
MID101 and MID201 are part of Gnowbe's Core Curriculum & Foundations. MID101 (Foundations of Microlearning Design) is a certification course covering the basics of instructional design in a microlearning format. MID201 (Microlearning Instructional Design™ Core Practicum) is an accreditation program going deeper into behavior design, gamification, gen AI tools, and instructional design with hands-on practice and project submissions. MID210 (Architecting Training ROI with AI) is the beginning of a new series, Methodology Deep Dives, covering focused topics like measurement, behavior design, and gamification in depth.
L&D leaders & executives, Functional enablement leads, Performance consultants & instructional designers, Business unit leaders. Prerequisite: completion of MID101, or prior experience in L&D leadership, performance consulting, or organizational development.
You'll be able to diagnose the real gap, design leading indicators, build in-flow interventions, calculate defensible roi, tell the executive story, read behavioral data.
Week 1: The AI shockwave & the McKinsey mindset. Week 2: Architecting performance in the flow of work. Week 3: C-suite storytelling & ROI math. Week 4: Execution, evaluation & blueprint.
Still measuring training success by completion rates instead of business impact?
That's exactly the gap MID210 closes, in 4 weeks.
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