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Retail Research Collection

A deep-dive analysis of the frontline retail crisis. This four-part series moves beyond ambiguous metrics to establish a provable, causal link between effective frontline enablement and enterprise value.

Executive Summary: The Crisis in Numbers

Key data points from our research that highlight the scale of the frontline crisis and the urgent need for a new approach.

80%

Of the global workforce is deskless, yet receives only 1% of software VC funding.

$1T

Annual cost of employee turnover to U.S. businesses, driven by the frontline.

$10K+

True, fully-loaded cost to replace a single frontline employee.

<15%

Abysmal engagement rate for traditional, desktop-first training platforms.

Download Research Summary

All key findings from the 4-part series in one visual overview.

Part I

The High Cost of Inaction

Quantifying the financial drain of turnover, misallocated L&D capital, and the unmanaged risks of informal training.

Part II

The Illusion of Choice

A competitive analysis of the market's flawed paradigms, from ROI-focused incumbents to speed-focused challengers.

Part III

From Correlation to Causation

Detailing Gnowbe's verifiable causal chain that moves beyond the "black box" to prove the link between learning and performance.

Part IV

The Frontline Ecosystem

A persona-based analysis showing how Gnowbe's integrated platform delivers superior value to every stakeholder.

Ready to Solve Your Frontline Retail Crisis?

See how Gnowbe's platform delivers provable, causal ROI for enterprise retail teams.

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